Wednesday, October 17, 2012

FASTSIGNS of Salem, Oregon ROCKS!!

If you are an author and have been following my blog, then you know that I've been doing a number of book festivals and comic book conventions to promote my new novel Night Walk and my short story collection The Nose Knows & Other Stories. One aspect of my promotion machine is my fondness for large 20" x 30" posters of my book covers for my booth display. I find that these big in-your-face prints are drawing a lot of attention from festival attendees.

It's easy to get someone interested in picking up your book and leafing through the pages if you have a giant poster SHOUTING at them to do so. Then you don't have to do the shouting yourself, which usually scares them away anyway.

"HEY! MISTER! COME OVER HERE RIGHT NOW AND LOOK AT MY BOOK!! I DON'T CARE IF YOUR KID JUST DROPPED HIS ICE CREAM ON YOUR SHIRT!! LOOK AT MY BOOK!! LOOK AT MY BOOK RIGHT NOW!!"

No.

Sales Tip #72: Don't shout at your customers. Let your sales material do it for you.

Me and Mark, the owner of FASTSIGNS of Salem, Oregon
When I needed to find a print shop that could make signage for me, I started with the local FASTSIGNS shop in Salem, Oregon. 

What a lucky decision that was. 

First of all, the entire staff at this branch of FASTSIGNS are awesome. The all know their stuff, are totally friendly, and always make me feel like I'm their most important customer, even though my orders are fairly small. If you've worked with print shops before, you know this is not always the case.

But at the end of the day, customer service is only a part of the process. Because ultimately I'm paying these guys to turn out great prints. 

Well, let me tell you, having worked with plenty of printers over the last 15 years as a print illustrator, I have never seen such a high quality of print output as I have with every single piece I've purchased from the guys at FASTSIGNS of Salem, Oregon. I'm super picky (ask anyone who works at the Salem FASTSIGNS) and yet I NEVER find a single issue with the signage I've purchased from them. The quality is phenomenal. The color is superbly rich, the contrast is maximum, and it ALWAYS matches what I see on my monitor.

I'm genuinely stunned that the guys at the Salem FASTSIGNS have their printer tuned up as well as they do. They are truly artists. If you have worked in or with the print business, you know how temperamental and unpredictable print output can be, and how difficult it is to get consistently high quality prints. Not with FASTSIGNS of Salem, Oregon. The work they do for me is always perfect. I'm not exaggerating here. 

These guys do the best work I've ever seen.

If you are anywhere even remotely close to Salem, Oregon and need the best signage money can buy, get in touch with the crew over at the Salem FASTSIGNS

You will not be disappointed.

And tell Mark that David Hudnut sent you.



2 comments:

  1. Good to know, Dave. I've found a great print shop near me too. I know how important that can be. Your posters for your books always look awesome, now I know one of the reasons why. Bravo, FastSigns!

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